Dupe

Dupe.com is an online platform launched in March 2024 by Bobby Ghoshal, co-founder and CEO of Carrot, with support from entrepreneur Nikita Bier. The site helps users find affordable alternatives to high-end products, focusing primarily on furniture and home decor. It allows users to input a product URL or description and returns a list of similar items at various price points, utilizing image recognition technology to identify products and suggest cheaper options. The platform is not limited to furniture; it can find alternatives for a wide range of products, including shoes and cars. Dupe.com generates revenue through affiliate commissions on clicks and purchases made through its links. The platform has gained attention from notable figures in tech and social media, contributing to its popularity, especially on platforms like TikTok. Its user-friendly interface and innovative approach make it a valuable resource for consumers seeking affordable luxury alternatives.