How to Excel in a Community Manager Position (Key Insights)

Community Manager Jobs

a month ago

Are you looking for a community manager position? No worries! WorkAsPro talent has endless opportunities for community managers. Community manager jobs are in high demand due to no interest of the professionals in this field.

For a community manager role you should be a literate person who can engage people with strong communication skills. They are responsible for the event planning and promotions for the brands or businesses.

You will see the community manager jobs also with this title “Community Moderator Discord Jobs” from some companies. For getting a job in this field you should visit the Web3 job portals like WorkAsPro, Indeed and Discord.

In this guide you will find the responsibilities of the community manager at start. Next we will walk you through the community manager job description that will help you to start a career. After that you will read ways to apply for community jobs.

At last we will discuss the difficulties you can face in getting a job in this field. Let’s start.

Community Manager Responsibilities: You Should Know Before Starting Career

Brands' online community growth depends only on the performance of the community manager. They are responsible for managing and nurturing the brands and businesses' online and offline presence.

For the brand's positive engagement with the target audience these responsibilities are vital to ensure the maintenance within the community. Here are the core responsibilities of a Community Manager:

1. Community Engagement and Growth

Building a Community: They have to attract new members to the community by creating professional engaging content. Community Managers responsible for inquiries, and maintaining an active presence across the multiple community platforms like social media, forums and blogs.
Managing Conversations: Communication skills should be strong enough that they can solve any conflict within the community members. The tone of the conversation should be polite and respectful.
Fostering Relationships: Brands advocacy and loyalty depend upon the community manager because they are the representatives of the businesses on social platforms. So their relationship should be strong and long term with other members.

2. Content Creation and Management

Creating Content: Community managers will develop and curate relevant content in the form of social posts that resonate with the community.
Content Calendar: In the content publication community managers should take care about the flow of the content on the online platforms just like social media managers. You can automate content using different tools like Socialmonials for next month community events and other important community updates.
Moderation: You should keep check and monitor the content that is user generated within the community. The conversation of the community members should not be abusive.

3. Customer Support and Feedback

Providing Support: As a community manager you have to answer the questions of the community members. You can offer helpful resources to them for better performance.
Collecting Feedback: You please collect the feedback from the community and relay them to the teams with the organization. (e.g., marketing, product, or customer service).

4. Analytics and Reporting

Tracking Engagement Metrics: You have to monitor engagement rates, user activity, and growth. You can use analytics tools to assess the health of the community.
Reporting: You need to Provide regular reports on community sentiment, challenges, opportunities, and recommendations. Your reports will be beneficial for improvements to stakeholders or the management team.

5. Event Planning and Promotion

Organizing Events: As a community manager you will arrange and execute online and offline events for the entertainment of the members. These events may include; webinars for growth of the members, Q&A sessions and specific day celebrations like in summer Mango day.
Promoting Events: When the event has ended then you will lead the social posts for the promotion of the brand through new letters and other communication channels..

6. Brand Advocacy

Representing the Brand: Being the voice of the brand within the community and promoting its values, products, and services.
Influencer Collaboration: Identifying and working with influencers or brand ambassadors to promote the brand to a broader audience.
Managing Partnerships: Building relationships with other communities or partners to create collaborative opportunities and expand the brand’s reach.

7. Crisis Management

Handling Issues: For positive brand issues you should have a mind set to handle the crises within the community. You can respond swiftly and appropriately to negative incidents.
Proactive Prevention: You will monitor conversations to identify potential issues before they escalate into full-blown crises.

8. Strategy and Innovation

Developing Strategies: As a community manager it's your responsibility to craft and execute strategies for community growth, engagement, and retention. These strategies should be based on business goals and community needs.
Innovating New Approaches: Continuously coming up with new ways to engage the community and foster deeper interactions.

9. Community Guidelines Enforcement

Creating Rules: You will establish and maintain community guidelines that dictate acceptable behavior and interactions within the community.
Enforcing Guidelines: You will enforce the community rules, managing disruptive behavior, and taking necessary actions. These actions such as banning or blocking violators will improve the community's internal environment.

Community Manager Job Description

Are you looking for the community manager job description? Actually the community manager is the voice of brands, products or services in the community. They are responsible for having strong relationships with the community members online and offline. Thus, they should build, grow and maintain a strong connection for getting better online growth.

As a community manager you should have a complete understanding of the brand’s target audience. The skill that is most important for a community manager position is strong communication skills that can engage the audience.

The community managers are representatives of the brands or businesses. They will collect feedback from the members, and ensure that the community needs are being met for smooth business growth.

Is the Community Manager Position Highly Paid?

In this era of technology where people are getting in touch through social media and other community platforms. Offices also use community platforms like discord for giving jurisdiction to their members.

Due to high demand for connecting software or platforms, the demand for community managers increases. Social media managers can transform their career to community manager roles. They can easily indulge in this position.

As you know people are not familiar with these platforms, that’s why they definitely do not know about the community manager position. So people who are interested in this field are highly paid from recognized companies.

How Can You Apply for Community Manager Position

In order to apply for the community manager vacancy you will be familiar with the job boards. All job boards will not have the community manager positions. There are also fake jobs on jobs boards but we discuss below the best job boards that are authentic and are full of recent jobs.

WorkAsPro Talent

WorkAsPro is acting like a bridge between job seekers and employers. If you are finding top Web3 job opportunities then it will be your best partner without any scam and complexities. You can apply for jobs especially in blockchain, DeFi, NFT and cryptocurrency.

Without the clutter of scams, WorkAsPro offers high quality job listings that are verified. There are recognized companies that are registered with it across 150+ countries. About 70,000+ successful recruitments had been completed using its job board.

No matter if you are a developer, designer, or marketer, this platform will connect you with the best companies recruiters. Get ready to explore a wide range of career opportunities, save time, and get hired faster with WorkAsPro.

Indeed

For searching jobs online Indeed will connect you to recognized recruiters. You can apply on various job listings throughout the world. In order to apply easily it allows users to upload resumes for future use.

Do you want to know the source behind the authenticity of the jobs on Indeed? Indeed aggregates job postings from multiple sources like companies official websites, staffing agencies, and job portals.

It will let you know with the most recent job openings for your career move. You can set a notification or email alert. You will be aware of the new opportunities with these notifications via email. It has multiple filters for user ease like salary range, location and job type.

Discord

Discord is the communication platform that allows you to communicate with the community members and colleagues globally. You can even use this platform for office use. You can even play games with your office colleagues.

You can do shopping using its Third Party Merch. If you are a developer then you please design a game and socialize it on the discord for all communities. You can do messages, screen share on video call, audio video call for business and entertainment.

This is ideal for group conversation and networking. Discord has become a versatile platform for personal growth within the community.

Community Manager Careers: Why is it Emerging Field

In order to start a community manager career you should have all the skills we have discussed above. On the other hand you can start an internship for getting related professional experience.

Because of the brand's presence in the community, the community managers are in high demand. Businesses are also looking for the community manager for their online and offline growth. They are responsible for answering the questions of the target audience.

Community Manager Jobs: Open to Apply for Remote & Onsite Role

Also the professionals don’t have time to research for the jobs, we have got them covered. WorkAsPro is your partner in job finding and if you are an employer then in a job post. We have listed the most recent community manager jobs in our previous guide.

If you don’t want to start your career as community manager then you can also find your desired job with the WorkAsPro and other job boards. All the jobs that have been listed in the WAP are highly paid and from authentic companies.

What Difficulties Does Community Manager Face for Getting Job

A Community Manager faces several challenges when trying to secure a job in the field. These difficulties stem from various factors such as the evolving nature of the role, the competition, and the expectations from employers. Below are some of the key difficulties that Community Managers might face in securing a job:

1. High Competition

Many Applicants: As the importance of community management continues to grow, more people are entering the field. This leads to intense competition for roles, especially in well-established companies or for high-profile brands.
Diverse Skill Set: Employers often seek candidates with a diverse set of skills, including marketing, customer service, content creation, analytics, and public relations. Candidates with these skills are more in demand, making it harder for applicants with limited experience to stand out.

2. Evolving Job Role

Vague or Broad Expectations: The role of a Community Manager is still relatively new in many organizations, leading to confusion or inconsistency in job descriptions. Some companies might expect a manager to have skills in content creation, customer support, social media management, and even technical support, all under one umbrella, which can make the job role difficult to define and manage.
Continuous Adaptation: The digital landscape is constantly changing, and so are the tools, technologies, and best practices used in community management. Staying updated with the latest trends, platforms, and community tools can be a challenge for job seekers who must adapt to ever-evolving industry standards.

3. Lack of Relevant Experience

Experience Requirements: Many employers require prior experience in community management, customer support, or social media marketing. However, for those just entering the field, it can be difficult to gain the necessary experience to be considered for these roles, especially if the job requires managing large, engaged communities.
Need for Multi-disciplinary Skills: Community management often requires a mix of skills, including communication, empathy, problem-solving, and a deep understanding of social media dynamics. Many job seekers might struggle to demonstrate expertise across these multiple areas, particularly if they have not worked in similar roles before.

4. High Expectations and Burnout

Unrealistic Expectations: Employers might expect Community Managers to perform multiple tasks beyond just managing the community, such as driving sales or increasing traffic through social media. These broad expectations can lead to burnout and frustration, particularly when they are not clearly defined in the job description.
24/7 Availability: Community management often requires being available at all times to handle customer queries, manage issues, and engage with the community. The expectation to be constantly active, even during nights or weekends, can be a barrier for potential candidates, leading them to reconsider the role or feel overwhelmed in the long run.

5. Overlooking the Role's Strategic Importance

Underestimation of the Job's Value: In some organizations, the value of community management is not fully appreciated, and the role may be seen as secondary or less important than other areas like sales or marketing. This lack of understanding can result in a less competitive salary, limited growth opportunities, and fewer resources for the community manager to succeed.
Not Enough Resources: Many companies don’t provide the necessary tools, platforms, or budget for effective community management. This lack of investment can make it hard for potential candidates to perform their jobs effectively, which could deter some from pursuing these roles.

6. Cultural Fit and Understanding

Brand Representation: Community Managers need to align with a brand's values, voice, and culture. However, applicants may face challenges when trying to match their personality with the company's needs, particularly in industries where community values play a significant role. An understanding of the brand’s tone and message can make or break a candidate’s chance of getting hired.
Dealing with Diverse Audiences: Managing communities means engaging with diverse members, each with unique expectations and demands. Applicants must demonstrate the ability to manage various personality types and understand the dynamics of their specific audience, which can be difficult for someone new to the role.

7. Lack of Clear Career Path

Limited Career Advancement: Unlike traditional marketing or management roles, career paths for Community Managers may not always be clear. The position may be perceived as entry-level or mid-level, and companies may not have clear growth trajectories or opportunities for promotions in the community management field. This can make it difficult for job seekers who are interested in long-term career growth within the role.
Limited Resources for Professional Development: Many organizations do not invest enough in the professional development of Community Managers, which could limit their skills growth and affect their ability to advance in the field.

8. Salary and Benefits Expectations

Low Starting Salaries: In some cases, entry-level or even mid-level Community Managers may face lower-than-expected compensation, particularly if the role is seen as more of a "passion project" than a core business function. This can be discouraging, especially for those with high qualifications or experience.
Lack of Benefits: Smaller organizations or startups may not offer the same level of benefits, such as health insurance or retirement plans, which could make the role less appealing to prospective candidates.

9. Handling Criticism and Negative Feedback

Managing Negative Sentiment: Community Managers are often the first point of contact for customers or members who have complaints or negative feedback. Applicants may find it difficult to manage this aspect of the job, particularly if they are new to dealing with customer complaints or online criticism.
Reputation Management: Building and maintaining a positive brand image is challenging, especially when managing negative comments or handling PR crises. Job seekers may struggle with knowing how to handle such delicate situations without causing damage to the brand’s reputation.

10. Unpredictable Job Market

Shifting Job Demands: As the digital marketing and customer service landscapes change, the demand for Community Managers might fluctuate. Emerging technologies like AI-powered chatbots or automated community management tools may reduce the need for human intervention, making some job markets more competitive and unpredictable.

Wrapping Up

You have known all the insights for community manager positions. The most demanding skill that you should definitely have is strong communication skills. Rest of the skills may be monitoring and engaging content creations.

Also you should have a clear idea of how to apply for manager vacancies. You should have an account on job portals like WorkAsPro for applying easily and free to save time. If you are an experienced person then you don’t need to do an internship.

When you are a job seeker you will face many difficulties like fake jobs on social platforms. Scammers are always looking for you to get fake traffic because they are running fake agencies.