Job Details
Growth Marketing Manager, Türkiye (12-month contract)
Web3 Marketing Jobs
Job Description
Job Title: Growth Marketing Manager, Türkiye (12-month Contract)
- Company: Canva
- Location: Istanbul, Türkiye (Hybrid, Remote-Friendly)
- Job Type: Contract (Full-Time, 12 months)
About the Role
Canva is seeking an experienced Growth Marketing Manager to lead user acquisition and engagement initiatives in the Turkish market. This role is perfect for a marketer with deep expertise in paid social media, localized campaign execution, and a passion for scaling technology products. You'll play a key role in growing Monthly Active Users (MAUs) and revenue in Türkiye, working cross-functionally with global marketing, product, and data teams.
Key Responsibilities
- Own and execute Canva’s growth marketing strategy in Türkiye, aligning with global and regional priorities.
- Manage and optimize multi-channel campaigns, with a primary focus on Paid Social (Facebook, YouTube, TikTok) and ad creatives.
- Act as the market expert for Türkiye, delivering insights and leading local growth initiatives.
- Collaborate across internal teams to develop and implement marketing plans, drive MAUs, and boost revenue.
- Analyze campaign performance using metrics like ROAS, payback models, and incrementality; iterate and improve based on results.
- Report progress and key insights to global stakeholders and adapt strategies accordingly.
- Support other marketing and growth programs as needed across the EMEA region.
Requirements
- 4+ years of experience in growth marketing within fast-growing, consumer-facing tech companies.
- Proven success managing and scaling paid social media campaigns and creative assets.
- Deep understanding of the Turkish market, culture, and digital landscape.
- Experience managing marketing budgets over $1M+, with a strong focus on ROI.
- Skilled in multi-channel growth strategies including paid media, PR, partnerships, organic, affiliate, and product-led growth.
- Ability to make data-informed decisions in ambiguous and fast-paced environments.
- Strong communicator and cross-functional collaborator, able to work across time zones and remote teams.
- Fluent in both Turkish and English (written and spoken).
About the Team
You’ll be part of Canva’s EMEA Growth Marketing team, a high-performing group focused on localizing Canva’s global mission for European markets. The team works across a variety of marketing functions including performance, brand, events, community, and more — all unified by a drive to make Canva one of the most loved brands in the world.
Why Join Canva?
- Opportunity to lead growth for a top-tier global brand in your local market.
- Full flexibility with remote-friendly work model.
- Dynamic, mission-driven team culture.
- Work on impactful campaigns with real budget and strategic autonomy.
- Join during a high-growth phase at one of the world's fastest-scaling design platforms.
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