Local Growth Manager (Africa - South Africa )

Job Title: Local Growth Manager (Africa – South Africa Focus)

Company: Binance

Location: Remote (South Africa preferred)

Job Type: Full-time

About Binance

Binance is the global leader in blockchain technology and cryptocurrency infrastructure, offering a comprehensive suite of digital-asset products and services. With over 250 million users across 100+ countries, Binance is trusted for its unparalleled security, transparency, and innovation in digital finance.

Role Summary

As the Local Growth Manager for South Africa, you will lead Binance’s P2P platform development, local growth strategy, and regulatory coordination in the region. You’ll be responsible for expanding Binance’s reach within local crypto communities, ensuring our offerings are culturally and economically aligned with market needs, and driving adoption through education and partnerships.

Key Responsibilities

• Build, manage, and grow Binance’s P2P business operations in South Africa and Southern Africa.
• Localize the product and ensure it meets regulatory and cultural standards in the region.
• Collect user feedback, conduct market analysis, and stay on top of competitor activities to inform local strategy.
• Develop partnerships with P2P vendors, crypto communities, influencers, and regional associations to expand awareness and usage.
• Lead go-to-market plans, marketing campaigns, and educational initiatives tailored to the South African crypto audience.
• Liaise with banks, regulators, and payment providers to maintain compliant and effective operations.
• Keep abreast of local regulatory frameworks and advise internally on opportunities and challenges.

Required Skills & Experience

• Minimum 5 years of experience in business development, partnerships, or growth roles within the blockchain/crypto, fintech, or financial services industries in Africa.
• Strong knowledge of the South African crypto ecosystem, P2P trading culture, and financial infrastructure.
• Fluent in English and at least one Niger-Congo language (e.g., Zulu, Xhosa, Shona, etc.) to coordinate across diverse stakeholders.
• Proven track record of scaling community or product engagement at a regional level.
• Ability to work independently in a fast-paced, global organization.

Why Join Binance?

• Join the most influential blockchain company in the world.
• Shape the future of finance in Southern Africa through innovation and inclusion.
• Enjoy autonomy, career growth, and continuous learning in a dynamic environment.
• Work remotely with competitive pay and global resources.

Diversity & Inclusion

Binance is an equal opportunity employer. We welcome applicants from all backgrounds and are committed to fostering an inclusive workplace.