News Creator Manager

Job Title: Creator Manager, News

Location: Los Angeles, CA

Salary Range: $83,600 – $125,000 annually (plus bonus, equity, and full benefits)

Team: Direct Creator Management, North America

About the Role

As part of TikTok’s Creator team, the Creator Manager, News will play a vital role in supporting, growing, and engaging with top news creators across North America. This position sits at the intersection of content strategy, creator relations, and cross-functional collaboration—with the mission of enhancing news content quality, fostering creator development, and aligning with TikTok's product and brand goals.

Key Responsibilities

• Identify, onboard, and support top-tier News creators based on strategic priorities
• Host creator sessions (virtually and in person) to share insights, best practices, and product updates
• Use data and dashboards to guide creator performance and recommend strategy optimizations
• Liaise with cross-functional teams (Product, Policy, Marketing, Public Affairs) to advocate for creator needs
• Monitor issues affecting creator performance and help troubleshoot with internal teams
• Identify creators for campaigns, case studies, and platform education efforts
• Champion creator community engagement and inclusion initiatives

What You Bring

• Experience in creator/content ecosystem—ideally at a social media, news, or media platform
• Proven success managing creators or influencers
• Excellent interpersonal, presentation, and communication skills
• Strong analytical ability to work with performance data and make informed decisions
• Comfortable working cross-functionally across multiple stakeholders
• Bachelor's degree required; MS/MA/MBA a plus

Why TikTok?

Join a high-impact, fast-paced team where creativity meets mission. TikTok is shaping the future of digital storytelling—and this role gives you the chance to work with news creators who are informing, inspiring, and shaping public discourse on a global stage.