Job Details

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Senior /CRM Specialist (9 month contract)

Crypto Jobs

Job Description

Senior / CRM Specialist (9-month contract)

  • Location: Singapore (Hybrid)
  • Company: Crypto.com
  • Job Type: Contract


About Crypto.com

Crypto.com is a leading crypto platform offering trading, payments, and financial services. They are growing their e-commerce platform, focusing on driving user retention and engagement through targeted communication channels.


Role Overview

The Senior CRM Specialist will support execution of cross-channel communications (push notifications, email, in-browser messages) aimed at boosting retention, engagement, and usage. The role reports to the CRM Manager and works closely with marketing, product, and creative teams.


Key Responsibilities

  • Collaborate with Product, Marketing, Creative, and Tech teams on go-to-market (GTM) strategies
  • Support CRM Manager in planning, executing, and optimizing CRM campaigns
  • Manage user segmentation, automation, lifecycle management, and reporting
  • Drive metrics like DAU/MAU, retention, loyalty, and purchases
  • Use A/B testing to analyze and improve CRM initiatives


Requirements

  • 3+ years experience in growth, marketing, CRM, or business analysis roles
  • Proficient with CRM tools such as Braze, Hubspot, Salesforce
  • Strong knowledge of digital assets, crypto trading, and derivatives
  • Interest or knowledge of financial news preferred
  • Skilled in campaign delivery, automation, and rigorous A/B testing
  • Excellent English communication skills; Mandarin is a bonus
  • Strong project management, organizational skills, and ownership mindset

Job Overview

  • Job Posted

    a month ago

  • Job Types

    Full Time, Remote

  • Salary

    Negotiate

  • Job Location

    Singapore

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Crypto.com

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