Job Details

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Senior Web3 Marketing Manager (External)

Web3 Marketing Jobs

Job Description

Job Title: Senior Web3 Marketing Manager (External)

Company: Serotonin

Location: New York, United States (Remote option available)

Job Type: Full-time


About the Job:

Serotonin is seeking a Senior Web3 Marketing Manager to join their team and lead the marketing efforts for Alva, a Layer 1 blockchain designed for mass adoption. With a user base of over 24 million, Alva supports more than 100 million monthly transactions across 35+ chains and prioritizes user experience with advanced technologies like Zero-Knowledge Proofs and restaking-powered architecture. The marketing manager will play a key role in promoting Alva, engaging the crypto community, and driving product adoption. This is a unique opportunity to work in a cutting-edge Web3 space with a focus on AI, blockchain, and crypto technologies.


Key Responsibilities:

  • Strategic Marketing:
  • Develop and implement go-to-market strategies for Alva, focusing on product positioning and crafting compelling marketing messages.
  • Create diverse content (tweets, blogs, videos, infographics, case studies) to communicate Alva's features and benefits effectively.
  • Manage digital marketing campaigns, monitor performance, and optimize strategies based on data-driven insights.
  • Explore new opportunities and partnerships to increase brand visibility and strengthen market presence.
  • Analyze performance across paid, earned, and owned media, and adjust marketing strategies as needed.
  • Social Media Management:
  • Develop and execute social media strategies across platforms like X (Twitter), LinkedIn, YouTube, and Telegram.
  • Produce a range of marketing materials (social media posts, blog articles, website copy).
  • Schedule posts, maintain social media calendars, and ensure consistent engagement across platforms.
  • Track social media performance and engagement metrics, making data-backed recommendations for improvement.
  • Engage with the community and key opinion leaders (KOLs), fostering meaningful interactions.
  • Provide support for PR strategies and product announcements.


Key Requirements:

  • Experience:
  • Minimum of 3 years of professional experience in digital marketing and social media management, particularly with multi-channel campaign management.
  • Experience in AI, Web3, GenAI, DeFi/Crypto, or fintech is preferred.
  • Strong understanding of degen culture, memes, and web3 lingo.
  • Skills:
  • Exceptional writing and communication skills in English.
  • Proven ability to develop and execute comprehensive marketing strategies and analyze performance metrics.
  • Multitasking skills with the ability to collaborate effectively with internal and external stakeholders.
  • Experience working in a remote setup, collaborating across global time zones and diverse teams.
  • Strategic thinking, organized, proactive, and detail-oriented approach.
  • Education:
  • Bachelor’s degree in Communications, Marketing, or a related field.


What We Offer:

  • Cutting-edge exposure to the Web3 industry and innovative work culture.
  • Remote work environment, with a globally diverse team.
  • Opportunities for professional and leadership growth.
  • Healthcare benefits for US employees and unlimited paid time off.
  • Global WeWork membership for co-working space access.


How to Apply:

If you're passionate about AI, Web3, and crypto marketing, and want to play a pivotal role in building the future of blockchain technologies, apply today for the opportunity to work with a forward-thinking team at Serotonin!

Job Overview

  • Job Posted

    19 days ago

  • Job Types

    Full Time, Remote

  • Salary

    Negotiate

  • Job Location

    New York, United States

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Serotonin

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