Sr. Product Manager – MarTech

🎯 Sr. Product Manager – MarTech

📍 Location: Austin, TX (Hybrid: Tues–Thurs in office)

💼 Level: Senior

💰 Salary: $150K–$187K USD/year + equity

What You’ll Do

Lead Udemy’s marketing technology (MarTech) product strategy—owning the vision, roadmap, and execution to enable personalized, data-driven customer engagement at scale.

Key Responsibilities:

• Define and manage MarTech product roadmap & KPIs
• Develop and optimize marketing platforms (email, push, SMS, landing pages, automated campaigns)
• Partner with Engineering & Marketing to boost campaign velocity and personalization
• Evolve and integrate tools like CDP (Customer Data Platform)
• Champion a test-and-learn culture and scalable architecture
• Continuously assess and improve Udemy’s MarTech stack

What You’ll Need

• 5+ years of product management experience (esp. in internal tools or MarTech platforms)
• Strong understanding of data-driven marketing across paid, organic, and lifecycle channels
• Experience with tools like Braze, HighTouch, Contentful, or Gainsight
• Demonstrated success in improving marketing workflows and campaign effectiveness
• Comfortable working cross-functionally (Engineering, Marketing, Data Science)
• Hypothesis-driven mindset, able to toggle between strategy and hands-on delivery

Why Udemy

• Full access to Udemy’s course library
• Monthly “Uday” for personal learning
• Empowered, AI-forward culture
• Clear career impact—your work shapes how 80M+ learners grow
• Hybrid flexibility with meaningful collaboration